PROpensity
Custom Audience Marketing Program
Reach Your Ideal Potential New Customer While They’re Actively Seeking Out Your Products & Services
Powered by AI and Advanced Machine Learning Technology
Using extensive life event triggers, demographics, sociographics, and psychographics, our PROpensity program connects businesses to consumers actively in-the-market for products and services based on:
Interpretation of consumers’ interests and passions through their behavior – what they search for, what they click on, what they view, what they share & what they purchase online.
Audiences’ mobile app usage for business searches that include:
Researching Financial Planners
Buying Life Insurance
Build or Buy a Home
Exploring Aesthetic Procedures
Purchasing a Major Appliance
Gym Membership
Laser Vision Correction
Preparing Tax Returns
Health & Dental Insurance
Continuous online research and observance of mobile app activity that predicts life events and tracks personal predispositions including dining preferences, desired vacation destinations, and countless other propensities.